Having worked with quite a few innovative companies on major trade shows such as CES Las Vegas, E3, Playstation Experience and much more, we can tell you that most exhibitors plan 6 to 12 months [...]
In a crowded environment such as a trade show, standing out is essential as attendees tend to suffer from banner โ or should I say booth โ blindness as they walk past hundreds of exhibits like [...]
With the emergence of new technologies and virtual trade shows, some companies have been wondering if exhibiting at traditional trade shows is still worth it, especially as the cost is pretty [...]
There are 3 different types of trade shows, expos or conventions: INDUSTRY TRADE SHOWS Also known as trade-only events, industry trade shows are closed to the public and specifically designed to [...]